Purple Story was founded in 2018 from a passion for storytelling and helping organisations drive their true potential through the leadership & behavioural abilities of their teams. 
Karen Turton (KT), CEO and Founder, is an operator at heart with 3 decades of commercial and leadership experience and an awe-inspiring reputation in the hospitality sector. 
KT started Purple Story with a dream of helping her clients to be better leaders and make the working lives of every individual at each organisation better. The business soon exploded and, despite the best efforts of the pandemic, has continued to grow and to go from strength to strength. Whilst building a company was never the plan, it has organically happened as the demand for Purple Story services is ever increasing. 
Now, following a successful merger with the Transition business in August 2022, Purple Story is rapidly expanding. Together, we are Team Purple – a force to be reckoned with! As a leadership guru it’s no wonder that KT attracts only the best to Team Purple to join her Professionally Rebellious Movement. We live and breathe Operational Excellence and love every minute of working with our fabulous Family & Friends
We have a proven track record in delivering results.  
Our Purple Promise is to help you understand, engage, empower and equip your team to smash their targets  

Our Mission 

Our Mission is to deliver our Purple Promise 
We will help you to understand, engage, empower and equip your team to smash their targets 

Our Vision 

Our Vision is to be your architect of business growth solutions 
We will achieve this by always being 
Person Centric 
Value Driven 

Our Values 

Professionally Rebellious! 
We believe that you can be amazing at your job, deliver a personal best every time, delight your customers and still bring your own personality to work and have a bloody good time in the process! 
Better Than We Need To Be 
We love what we do and it shows! 
Developing a Sixth Sense 
We don’t hide from challenges & we seek out the solutions – if you can see it, you can fix it! 
Future Fit, not Past Perfect 
We listen, research, learn, share ideas, embrace change & move forwards leaving ‘purple prints’ wherever we go! 
Purple Story came recommended to me and I in turn recommend them. The Purple Story contributions to our organisation have been insightful and practical and helped us to move forward with clarity of purpose. 
Kathy Mohan OBE, Chief Executive, Housing Justice 
I must say, since I had my session with you it switched on a light! The confidence and understanding I had afterwards was unreal. Since then, I was promoted into the role I’m in now, so thank you. It really did help! 
Antony Gatley, Relief Manager 
– North Region, Care UK 
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